25 April 2023

Interpack 2023: Lareka is joining in once again!

Updated: 25 April 2023

At long last after waiting for six years, we can finally attend Interpack again: the world’s largest packaging trade fair. From 4 to 10 May you can visit Düsseldorf (Germany) to gain inspiration for your packaging. At our stand (D95, Hall 3) you can see how Lareka is ahead of the pack with its packaging solution for personalised chocolate.

Responding to trends
We have learned that consumers are happy to pay more, in some cases up to 5 times as much (!), for products packaged in personalised packaging versus ‘standard’ packaging. As packaging experts, this got us extremely excited considering that chocolate lends itself perfectly to personalised packaging. We immediately started coming up with an automated packaging solution for personalised chocolate packaging in ultra small batches. For more information on the added value of personalised packaging and how you can benefit from this trend, click here.

Demonstration
We will be putting on ‘live’ demonstrations of the automated packaging solution for personalised chocolate packaging at our stand throughout the trade fair. This ‘Personalised Chocolate Concept’ allows you to create and package personalised chocolate packaging in just a few minutes. Drop by and see how we are able to create and package unique chocolate packaging in just a few minutes at the BTB25. A unique total solution not to be missed!